| Bookstore
SB664 Issues Management: Building Capacity in the Land-Grant System, National Symposium Proceedings
- Revision Date: Jun 2011
Issues management helps a university to guide public opinion on difficult or contested issues with relevant facts and science-based information. Used responsibly, issues management can help illuminate complex social issues and bring about more deliberate and informed public decision-making while minimizing the negative consequences of rash or emotional public responses. 40 p.